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A business plan is a document that will not only keep your company on track with its goals but will also be a vital component to helping potential lenders invest in your business. It's a detailed ...

Forbes contributors publish independent expert analyses and insights. Aytekin Tank is the founder and CEO of Jotform. Virgin Group founder Richard Branson once said, “If your pitch can’t fit on a beer ...

Matt Webber is an experienced personal finance writer, researcher, and editor. He has published widely on personal finance, marketing, and the impact of technology on contemporary arts and culture.

Joseph is Director at Wise Business Plans, a firm helping clients with professionally written business plans, branding, licensing and more. To someone who’s never done it before, crafting a business ...

A business plan outlines the what, why, when, and how of business operations. The “what” represents the products or services the business will offer to the market. The “why” denotes the purpose of the ...