Meta has announced that due to a shift in consumer behaviours it will no longer allow brands to host any new or scheduled Live Shopping events on Facebook. Brands will still be able to use Facebook ...

Amid the sea of AI-powered closet startups, Alta is backed by both venture and fashion heavyweights, including Menlo Ventures ...

Forbes contributors publish independent expert analyses and insights. Nikki Baird is a top global retail innovation and technology advisor. Livestream shopping, or live shopping, first appeared in ...

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For years, search campaigns have been an imperative part of one’s PPC strategy. However, the landscape is shifting and Google is increasingly prioritizing shopping within the user experience, changing ...

Despite missing analyst top and bottom line projections, revenue is still rising sharply. Merchant gross merchandise value is beginning to grow at exponential rates. Shopify is offering new ...

Anything that slows e-commerce website browsing or makes it difficult to navigate causes friction. Learn to reduce friction ...

OpenAI aims to streamline the comparison shopping process as it transforms ChatGPT into an e-commerce destination.

Live shopping is a $400 billion industry in China. The live shopping market in the US is $20 billion. Why? Social media has been a petri dish for live video shopping in China. But in the US, most ...

Google Shopping can be a goldmine for many ecommerce retailers. But, it also comes with the risk of losing money if not managed properly. Even seasoned PPC advertisers can make easy mistakes that can ...

This article on fashion e-commerce is part of our new editorial package, The Future of Shopping, in which we predict how the retail landscape will be shaped over the next decade. Click here to read ...

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